
Czech Dream
Directed by Filip Remunda, Vít Klusák
Produced by FAMU, Hypermarket Film
A provocative social experiment that uses elaborate deception to expose the gullibility of consumers and the power of advertising in shaping desire.
Two students from the Czech Film Academy commission a leading advertising agency to organize a huge campaign for the opening of a new supermarket named Czech Dream. The supermarket however does not exist and is not meant to. The advertising campaign includes radio and television ads, posters, flyers with photos of fake Czech Dream products, a promotional song, an internet site, and ads in newspapers and magazines. Will people believe in it and show up for the grand opening?
Clusters
Genres
Questions people ask
Is Czech Dream violent? No. Less violent than 92% of films.
Is Czech Dream scary? Yes. More frightening than 76% of films.
Is Czech Dream sad? Not especially. Less sad than 67% of films.
Does Czech Dream end with hope? Not especially. Less hopeful than 64% of films.
Is Czech Dream easy watching? About average. Almost exactly mid-range.
These describe how the film comes across, measured across the whole film and compared with other well-known films. They are not a content list — nothing here was counted or checked scene by scene, so for age-suitability or specific content use a classification board or a dedicated content-warning service.
Cinnamon Score
How much this film gives you that nothing else will, and whether it delivers.
There is almost nothing else like this.
How unlike any other film this one feels
How much more it delivers than it promises
How much audiences actually like it
Ensemble
Like Czech Dream
Nearest across the full emotional profile.
Same Mood as Czech Dream
Nearest on what's most distinctive about this one.
Like Czech Dream, But Darker
Similar, pushed toward heavier and more intense.
Like Czech Dream, But Lighter
Similar, pushed toward warmer and easier.
Like Czech Dream, But Less Popular
Same territory, far fewer people have seen it.





















































