Flamin' Hot

The flavor you know. The story you don't.

An uplifting biographical drama about a working-class Mexican American man who transforms his cultural identity and factory-floor ingenuity into a global food industry success story.

The inspiring true story of Richard Montañez, the Frito Lay janitor who channeled his Mexican American heritage and upbringing to turn the iconic Flamin' Hot Cheetos into a snack that disrupted the food industry and became a global pop culture phenomenon.