Turn It Up

Turn It Up

How you gonna win?

Directed by Robert Adetuyi

Produced by New Line Cinema, Paris Brothers

200086 min4.8 / 10

A gritty urban drama about a young rapper caught between dreams of musical success and the mounting pressures of crime, family loss, and impending fatherhood.

Trying to bootstrap his way out of Brooklyn's mean streets is Diamond, a rap musician. With his long-time pal Gage acting as his manager, he's trying to lay down a demo tape with cut-rate studio time. To pay the bills, he and Gage run drugs for "Mr. B." Inside a week, Diamond's beloved mother dies suddenly, his father appears after an absence of 12 years and wants a relationship, and his girlfriend Kia tells him she's pregnant, asking him if he's ready to be a father. Gage steals $100,000 in a multiple-felony robbery so that Diamond can record a full album, not knowing it's Mr. B's money he's taken. B wants his money, Diamond wants his music, Tia wants an answer.

Questions people ask

  • Is Turn It Up sad? Yes. More sad than 82% of films.

  • Is Turn It Up scary? Somewhat. More frightening than 72% of films.

  • Is Turn It Up violent? Somewhat. More violent than 60% of films.

  • Does Turn It Up end with hope? About average. Almost exactly mid-range.

  • Is Turn It Up easy watching? About average. Almost exactly mid-range.

These describe how the film comes across, measured across the whole film and compared with other well-known films. They are not a content list — nothing here was counted or checked scene by scene, so for age-suitability or specific content use a classification board or a dedicated content-warning service.

14/ 100

Cinnamon Score

How much this film gives you that nothing else will, and whether it delivers.

Conventional, and it does not land.

Rarity55

How unlike any other film this one feels

Surprise4

How much more it delivers than it promises

Love4

How much audiences actually like it

The highest scores in the catalogue →

Ensemble

Like Turn It Up

Nearest across the full emotional profile.

Same Mood as Turn It Up

Nearest on what's most distinctive about this one.

Like Turn It Up, But Darker

Similar, pushed toward heavier and more intense.

Like Turn It Up, But Lighter

Similar, pushed toward warmer and easier.

Like Turn It Up, But Less Popular

Same territory, far fewer people have seen it.

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